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Dedicated to presenting children with a vibrant array of toy candies

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Dedicated to presenting children with a vibrant array of toy candies

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Company Profile

Founded in October 2015 and located in the Fengquan Lake High-Tech Industrial Development Zone in Chaozhou City, Guangdong Province—an area renowned for its thriving array of emerging industries—the company has steadily grown over nearly a decade. Today, it boasts modern facilities spanning more than 30,000 square meters, including state-of-the-art manufacturing and office spaces, and employs over 100 dedicated team members. As a result, the company has evolved into a robust group corporation with a well-established operational framework.

2015 Year

Company incorporation

30000 ㎡

Factory area

100 +

Employees

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Dedicated to presenting children with a vibrant array of toy candies

Jul 25,2025

The Development History of Sugar Toys

The evolution of candy toys has been a journey marked by continuous innovation and upgrades, starting from their origins. Here are the key stages and defining features of their development: **Origins Stage:** Candy toys first emerged in Japan, where merchants used to include local specialties as free gifts when selling medicine. Over time, this practice evolved into today’s popular "edible toys." Initially, these treats came bundled with simple toys like spinning tops and marbles. During this early phase, candy toys were still in their exploratory stage, with products characterized by their straightforward designs aimed primarily at boosting consumer appeal. **Early Stage:** As candy toys entered their early phase, they began adopting the now-familiar "small toy + candy" combination—a significant milestone that paved the way for an entirely new product category. At this stage, competition was limited, product prices remained relatively low, and variety was scarce; most items were simply repackaged versions of existing toys or food containers. **Middle Stage:** With market growth, candy toys advanced into their middle stage. Major manufacturers recognized the potential of pairing trendy cartoon IP characters with candies and toys, effectively boosting product value. This led to widespread collaborations between brands and beloved animated IPs. While this strategy allowed candy toys to rapidly capture market share, challenges such as insufficient product development, strong product homogeneity, and issues tied to IP lifecycle cycles, frequent product updates, and lingering inventory among distributors also became more apparent. **Diversification and Growth Stage:** In recent years, the candy toy market has continued to segment further, with products evolving and iterating at an unprecedented pace. On one hand, the range of candy toys has expanded dramatically—think music lollipops that integrate bone-conduction technology, or handmade candy toys crafted from creative DIY kits paired with sweet treats, offering kids entirely novel experiences. On the other hand, candy toy blind boxes featuring hidden surprises have surged in popularity, not only captivating children but also drawing in a growing number of Gen Z consumers. Additionally, rising consumer awareness about health has spurred the industry toward healthier options, leading to the emergence of sugar-free, low-sugar, and even functional candy toys enriched with vitamins, probiotics, and other beneficial ingredients—all of which are increasingly winning over the market.

Jul 25,2025

The role of AI tools in the candy industry

Artificial Intelligence (AI) is a key driving force behind the new wave of technological and industrial transformation. At the 2023 Central Economic Work Conference, it was emphasized that we must vigorously promote new forms of industrialization, develop the digital economy, and accelerate the advancement of AI technology. In recent years, the deep integration of AI into the food industry has injected fresh momentum into its growth. According to data released by market analysis firm Mordor Intelligence, the application value of AI in the global food and beverage market is projected to reach US$29.94 billion by 2026, with a compound annual growth rate exceeding 45.77% from 2021 to 2026. As AI continues to permeate every aspect of the food industry, discussions about its positive and negative impacts have become a hot topic among industry leaders and scientists alike. From recipe design to packaging creation—AI is now seamlessly integrated into the entire lifecycle of food brands. At the beginning of 2023, AI technologies, spearheaded by ChatGPT, made a powerful entrance into the food industry, sparking a wave of "AI+" innovations across marketing, packaging, product development, and more. "AI holds immense potential and vast market opportunities within the food and beverage sector," says Guo Tao, a seasoned AI expert. "It plays a critical role in every stage—from research and development, to production and sales, all the way to quality control. By boosting operational efficiency, AI can help companies refine their sales strategies, revolutionize product innovation, and fundamentally reshape the competitive landscape of the food and beverage industry." For instance, Coca-Cola’s global creative platform, “LeChuangWuJie,” recently unveiled a limited-edition product: the first-ever sugar-free Coca-Cola co-created with AI, dubbed “Future 3000 Years.” This innovative beverage showcases how AI technology has been involved—from flavor development and packaging design to product promotion. Many other food brands are also leveraging AI as a pivotal tool for digital transformation, pushing the boundaries of creativity and imagination. Nestlé, one of the earliest adopters of AI in the food and beverage sector, has already begun integrating generative AI into daily office operations to enhance employee productivity. Meanwhile, at the end of 2023, McDonald’s announced a partnership with Google to deploy generative AI solutions, aiming to optimize massive datasets from thousands of restaurants and ultimately improve operational efficiency. AI is catalyzing a transformative technological revolution in the food industry. Beyond providing invaluable support in everyday office tasks, AI is demonstrating remarkable efficiency and "natural talent" in accelerating new product development, enhancing creative innovation, and precisely capturing consumer taste preferences. In October 2022, Kraft Heinz introduced a plant-based cheese developed entirely using AI technology. In March 2023, Zhongxuegao launched an ice pop marketed as "crafted through the full AI-driven process." From naming and flavor selection to packaging design and promotional strategies, every step of this product’s development relied heavily on AI tools. In April, Yili unveiled six milk packaging designs created entirely by AI, each inspired by one of six distinct themes: "tech-inspired aesthetics," "vibrant natural vitality," "Eastern artistic elegance," "futuristic appeal," "minimalist simplicity," and "childlike innocence." By May, Wanglaoji introduced its first batch of AI-designed can packaging, including the "Qianli Jiangshan Can," "Shanxi YueSe Can," "Deng Gao Wang Qiu Can," and "Qingsong Lingyun Can." A Wanglaoji representative noted, "In both production and design processes, AI technology offers more diverse ideas and technical assistance. Particularly in a field as creatively demanding as design, AI tools enable our company to efficiently bring innovative concepts to life."

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Guangdong Xinyi Technology Co., Ltd.

Phone:+86-15816558088

Email: carolcyx88@gmail.com

Address: Zhongshan (Chaozhou) Fengquan Lake High-tech Zone, Chaozhou City
Industrial Transfer Park Southern Branch Plot No. JN02-10-2, Factory Building

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